KSU EMBA
   Marketing Management--B AD 67051

Syllabus for K-33 -- Spring 2012

Power Point Slides from the Lectures -- See the course website on kent.amvonet.com 


OTHER TOPICS OF INTEREST:

    Applied Web Marketing Handbook (pdf file)

    Search Engine Optimization (link to web page)  SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines.  Optimizing a web site for search engines can requires looking many unique elements.  This will link you to some ideas (courtesy of Brad Kenney -- K29)


Email: lmarks@kent.edu
Home Page: http://www.personal.kent.edu/~lmarks
For Information about Larry Marks: http://www.personal.kent.edu/%7Elmarks/vita/MarksInfo.html
For General Information About the EMBA Program:  EMBA Information