BULLSEYE: Hitting Technical Services' Target Audiences
Academic Library Association of Ohio's Technical Services Group
ALAO TSIG -- Spring 2007 Meeting
May 4, 2007 Denison University
Carol Pitts Diedrichs, Dr. Roger Durbin, Julia Gammon
Trisha Davis, Julia Gammon, Carol Diedrichs, Ginger Saha
Agenda:
How do I Make them Understand? Advocacy in Today's Library World / Carol Pitts Diedrichs, Dean of University Libraries, University of Kentucky
Using Campus Resources for Marketing Library Services / Dr. Roger Durbin, Associate Dean of University Libraries, The University of Akron.
How to Write a Marketing Plan: Thinking Beyond the Book / Julie Gammon, Head, Acquisitions Department, University Libraries, and Marketing Manager, University of Akron Press, The University of Akron
Break Out Session Worksheets / Julie Gammon, Head, Acquisitions Department, University Libraries, and Marketing Manager, University of Akron Press, The University of Akron
Break Out Session Outcomes
- Marketing Technical Services to Library Deans and Directors / Morag Boyd's notes
- Marketing Technical Services to Public Services Faculty and Staff / Jeanne Langendorfer's notes
- Marketing Technical Services to the University Faculty / Virginia Saha's Notes